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World Halal invites professional associations, culinary schools, exhibition operators, and event agencies to collaborate. We hand you a ready-made methodology for running halal culinary competitions — from video selection to the final. You run seminars for judges, technical experts, and organizers, and receive a license and the right to hold regional Halal Chef rounds under our brand.
This is the "train — license — entrust" model.
| Organization Type | What You'll Get | Examples |
|---|---|---|
| National chef associations | Exclusive right to hold the semifinal in your country | Kazakhstan Chefs Association, Turkish Chefs Union |
| Culinary schools and academies | Official training venue status + student recruitment | Le Cordon Bleu (local campus), local colleges |
| Event agencies and exhibition operators | Monetization through sponsors and registration fees | Companies organizing food festivals |
| Halal certification centers | Integration of seminars with your training programs | Halal certification bodies |
Complete competition regulations (from application submission to the final) — adapted to your scale (10–50 participants).
Judging system: evaluation criteria, scoring sheets, jury instructions (including a halal compliance section).
Checklists for the technical director: equipment, supplies, ingredient procurement, working with halal meat suppliers.
Document templates: competition regulations, participant application, offer acceptance, jury protocol, participant certificate.
Halal Chef brand book (logos, color scheme, usage rules).
| Module | Topics | Duration |
|---|---|---|
| Module 1. Halal Standards for Competitions | How to verify ingredients, butchering, dishware cleanliness, working with a sharia expert | 4 hours |
| Module 2. Judging and Evaluation | Criteria, anonymity, handling appeals, halal veto | 4 hours |
| Module 3. Technical Organization | Venue, equipment, timing, workstation allocation | 4 hours |
| Module 4. Promotion and Monetization | Attracting participants, sponsors, registration fees, media relations | 4 hours |
After training — an exam (a test + defending the concept of your first competition).
1-year license (renewable upon meeting KPIs).
Exclusivity in your country (or region — by agreement).
Access to the closed Telegram chat for Halal Chef organizers (consultations within 24 hours).
The right to use the logo "Licensed Organizer by World Halal" in your materials.
Help finding sponsors (on request — we provide a presentation for partners).
| Package | Price (USD) | What You Get | Per-Event Fee |
|---|---|---|---|
| Start | $2,500 / year | Up to 3 competitions per year (your choice: online selections or local semifinals with up to 30 participants) | Not required |
| Professional | $5,000 / year | Unlimited competitions in your country, the right to appoint regional representatives | Not required |
| Franchise | $10,000 / year + 5% of registration fees | Full brand transfer, training of your trainers (train the trainers), the right to hold international selections at your discretion | — |
Prices are shown excluding taxes. Individual terms are available for low-income countries.
Fill out the form on the website. Indicate your organization type, country, expected number of participants, and event management experience.
A call with the World Halal program director (30 minutes). We assess your expertise, motivation, and technical capabilities.
We define rights, responsibilities, financial terms, territory, and KPIs (a minimum of 1 competition per year, compliance with standards).
You pay for the selected package. We conduct the training (dates are agreed upon). After the exam, we issue a certificate and license.
You run your first competition under the supervision of a World Halal curator (online). We provide feedback.
You organize competitions independently. Once a quarter — a KPI report. We provide 24/7 support via chat.
| Benefit | Explanation |
|---|---|
| A ready-made product | You don't spend years developing a methodology — you get a working system proven over 3 seasons of Halal Chef |
| An international brand | The World Halal and Halal Chef logo attracts participants and sponsors |
| Monetization | Registration fees, sponsorship packages, spectator ticket sales |
| Exclusivity | You are the sole organizer in your country, with no competition from other World Halal licensees |
| Growing expertise | Your staff are trained by Halal Chef's top judges and technical experts |
| Access to the international stage | Winners of your competitions receive a wild card to the Halal Chef Grand Final (by agreement) |
Example calculation for the "Start" package ($2,500):
| Revenue Item | Minimal Event (30 participants) | Optimistic Event (50 participants) |
|---|---|---|
| Registration fee ($50 per participant) | $1,500 | $2,500 |
| Sponsorship package (2 partners at $1,000 each) | $2,000 | $2,000 |
| Spectator ticket sales ($10, 50 spectators) | $500 | $500 |
| Total for 1 competition | $4,000 | $5,000 |
Payback: 1 competition covers the cost of the license. Everything above that is your profit. For the "Professional" package, payback occurs after 2–3 competitions.
✅ Hold at least 1 competition per year (otherwise the license will not be renewed)
✅ Comply with World Halal halal standards (including bringing in a sharia expert for every in-person round)
✅ Send the winner (or finalist) to the Halal Chef Grand Final (by agreement, at the licensee's or participant's expense)
✅ Submit a report after each competition (photos, video, protocols)
✅ Not transfer the methodology to third parties (trade secret)
| Country | Organization | Competitions Held | Winners at Halal Chef |
|---|---|---|---|
| Kazakhstan | Chefs Association of Kazakhstan | 2 | 1 finalist (2025 season) |
| Malaysia | Culinary Arts Academy | 1 | 2 semifinalists |
| UAE | Halal Events DMCC | 3 | 1 champion (2024 season) |
"We had long wanted to run professional halal competitions, but we had neither the standards nor the credibility. World Halal gave us both. The training was rigorous (the exam was genuinely difficult), but it was worth it. Now our competitions are the main event of the year for chefs in our country."
— Aidar N., President of the National Chefs Association, Almaty
I have no experience running competitions. Am I a good fit?
Yes, as long as you're willing to learn. We train you from scratch — from choosing a venue to working with the jury.
Can I hold competitions online only?
Yes, the "Start" package allows an online-only format (video selection). However, to obtain a wild card for the Halal Chef Grand Final, an in-person semifinal is required.
What is the royalty rate?
For the "Start" and "Professional" packages — 0% royalty (a fixed fee only). For the "Franchise" package — 5% of registration fees.
How often does the license need to be renewed?
Annually. If KPIs are met — priority renewal without a price increase.
I want to hold a competition in another country. Is that allowed?
Only if you have the "Franchise" package or have received written permission from World Halal (on an individual basis).
Fill out the form, and our manager will contact you within 3 business days.
| Field | Your Answer |
|---|---|
| Organization name | [text] |
| Country and city | [text] |
| Organization type | (association / educational institution / event agency / certification center / other) |
| Your experience organizing events (years, number) | [text] |
| Do you have experience working with halal standards? | yes / no / partially |
| Package of interest | (Start / Professional / Franchise) |
| Planned number of competitions per year | [number] |
| Expected number of participants per competition | [number] |
[Submit application]
[Download the presentation for leadership (PDF)]
[Request a commercial proposal tailored to your needs]
✉️ license@worldhalal.org — for applications and questions
📞 + … ext. 301 — direct negotiations (by appointment)
💬 Telegram: @worldhalal_license — quick consultations
"You know your market. We know how to run a competition to halal standards. Together, we'll turn your country into a new growth point for Halal Chef."